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Cyberport to showcase Digital Entertainment for Shanghai Expo

Hong Kong Cyberport has kicked off a series of events in the build-up to its Hong Kong Digital Entertainment Showcases (HKDES) in Shanghai in September, which will be part of the HKSAR programme for Expo 2010 Shanghai China (Shanghai Expo).

HKDES aims to cultivate collaboration between digital creative talents in Hong Kong and the Mainland and promote Hong Kong’s creativity to a global audience visiting Shanghai Expo.

Herman Lam, CEO of Hong Kong Cyberport Management Company Limited said: “Shanghai Expo provides a good platform for local talents to showcase their productions to a broader audience.

“Also, it can help the new generation of creative talents connect internationally.”

HKDES consists of a variety of events and activities that tie in with Hong Kong’s “Creative City” theme for the Shanghai Expo during September.

This includes two competitions, “Geeks: Hong Kong Digital Game Development Competition 2010” and “Gags: Amazing Cities Animation Competition”.

The winners of these competitions will be invited to an awards presentation in Shanghai. They will also have the chance to exchange ideas in workshops and seminars alongside industry professionals as part of the “Hong Kong ICT Week@Expo” from September 12 to 17.

Selected entries will be shown on the RTHK TV programme “Cat’s World” on TVB Jade at 7pm – 7:30pm, every Sunday from June 27 to August 15, 2010.

For more details about Hong Kong's participation in Shanghai Expo, please visit www.hkexpo2010.gov.hk.